Taking ‘just Google-it’ to the next level – Building and repairing your online reputation

Be Informed. Monitor your personal brand. The first step in protecting and building your online brand is by knowing what is being said or has already been said. It’s impossible to control everything that is written about you, but even though you can’t always control what is published, you can at least know and respond to it.

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The 10 Biggest Mistakes in Personal Branding [Source: Entrepreneur]

When it comes to personal branding, we’ve certainly seen some crazy things lately. We learned hilarious branding lessons from Mexican drug lords and uncovered a trend of using fake names while internet dating. We learned the troubling truth about Louise Delage and...
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Why You Should Google Yourself Regularly (and What to Do About What You Find) [source: Inc.]

How often do you search the Internet for yourself? If you're like most Americans, the answer is: not often enough. That's bad because what you find when you do will likely surprise you, and not necessarily in a good way. Those are the findings of a new survey of 1,000...
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Q&A: Charles Lankester on Managing Corporate Reputation, Planning Ahead and a Polarized PR Industry [source: Branding In Asia by Bobby McGill]

Any company that believes it can manage a reputational issue in the absence of a social media strategy is delusional. Example: close to 60% of the community in Hong Kong are on Facebook. If you have a Hong Kong problem that involves the public and you don’t have a...
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Is personal branding the key to staying ahead in the jobs market? [source: Virgin, by Matt Klein]

Personal branding, or the act of identifying, positioning and promoting one's self, has never been more timely and critical than it is today. After comprehending the idea that there is no longer "an offline" and that a permanent, living image of ourselves constantly...
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Global News: ‘Lack of communication master plan bane of Nigeria’s reputation management’

http://guardian.ng/features/lack-of-communication-master-plan-bane-of-nigerias-reputation-management/
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About Us

engage5w’s CEO, Claire Faucett, is a Brand, Reputation Management and Marketing Strategist who works with individuals and businesses to create a brand identity and repair online damage. A creative problem solver and out-of-the-box thinker, with deep expertise in cross-platform branding and crisis management. Completes projects on time and within budget, while consistently exceeding client expectations. Accomplished public speaker who shines in front of small groups and large audiences. Fast learner and enthusiastic team player with exceptional work ethic, attention to detail and excellent relationship management skills. Prioritizes projects and goes the extra mile to get the job done.

Specialities:

  • Public Relations and Content Management
  • Website content creation
  • E-newsletter and list management
  • Strategic Planning
  • Crisis communication planning
  • Communication department/plan audit
  • Project management
  • Online reputation management
  • Strategic branding and community building
  • Graphic and Website Design
  • Logo design
  • In-house digital media agency services
  • Social Media Plans and policies

Get in touch with me!

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