The branding blog for healthcare leaders.
Your hub for healthcare branding insights.
Explore our blog for expert insights, tips, and thought leadership in healthcare branding.
The 7 Fundamentals of Personal Branding for Healthcare Executives
Don’t let an underdeveloped executive presence hold you back. Empower yourself with a strong personal brand that showcases your expertise, commands respect, and opens doors to new opportunities!
Master the Art of Self-Promotion: 3 Strategies for Healthcare Professionals to Overcome the Fear of Writing About Themselves
When you are good at what you do, you focus on the work and not yourself. But what happens when it comes time to talk yourself up, whether for a presentation or a potential job opportunity?
A stand-out LinkedIn presence is just a few small changes away
Your LinkedIn profile is just a few tweaks away from cutting through the social media noise and raising some eyebrows (in a good way).
Why I didn’t become a doctor
I’ve helped well over 300 healthcare professionals with their online personal and business brands—and it all started with a dream to become a doctor.
Making The Leap: Signs You're Ready for Entrepreneurship
Should I become an entrepreneur? Good question! Check out the top ten signs that you’d make an amazing entrepreneur and what you should do next to get started.
Fired after 40? Here’s how to move forward.
If you’ve been abruptly dismissed, you need a plan to move forward with as little career gap as possible.
Why social distancing is good for your personal brand
By Claire Sakaoka
With a background in public relations, I’m trained in not only how to communicate during a crisis, but also how to make lemonade out lemons. I was taught to look for the most consumable angle when delivering news. A way to subtly communicate our company’s positive attributes and/or mitigate potentially damaging messages. This is the lens in which I view the media.
Miracle-Gro® or Roundup® - Which One Are You Using on Your Network?
Why is it that some people thrive and others survive in business? Much of it comes back to their network. A network is like a garden. You have to water it on a consistent basis for it to grow. However, most of us put our heads down and focus on daily tasks. We say that we are too busy to network. We end up neglecting our networking garden and focus mainly on what others can do for us. Unfortunately, this self-referenced behavior is the equivalent of spraying Roundup® on your lush networking garden that you worked so hard to create. So what’s the cure?