There are some benefits that a personal website can offer that a LinkedIn profile—no matter how effective—just can’t.

Don’t let an underdeveloped executive presence hold you back. Empower yourself with a strong personal brand that showcases your expertise, commands respect, and opens doors to new opportunities!

When you are good at what you do, you focus on the work and not yourself. But what happens when it comes time to talk yourself up, whether for a presentation or a potential job opportunity?

I’m sure you’ve heard the saying that insanity is defined as “doing the same things and expecting different results.” It’s a common saying because we all know it to be true: if you keep repeating the same actions, you will get the same outcomes.

By Jim Wiederhold

Over the past year, countless organizations have created COVID-related content to let the public know how they’re responding in “these unprecedented times.” While some articles and ads have been inspiring or moving, some organizations have overpromoted to the point of being obnoxious. Rather than taking a partnership approach, they’ve chosen a selling approach, and it lands all wrong at a time when the country is struggling.

By Jim Wiederhold

Great news for those in a career transition: After many uncertain months, recruiters and
executives in my network are reporting that hiring is starting to pick back up. It’s not back to
normal, but it’s heading in the right direction.