The branding blog for healthcare leaders.
Your hub for healthcare branding insights.
Explore our blog for expert insights, tips, and thought leadership in healthcare branding.
Could a professional website be what your personal brand is missing?
A professionally-designed website tailored to tell your story in a dynamic way will help you stand out in the competitive healthcare landscape.
When it comes to cover letters and resumes, one size does not fit all
By Jim Wiederhold
Last month, I discussed the importance of increasing your activity and setting reasonable stretch goals to get the results you want in your career transition journey. One of the essential activities of someone who is looking for the next step in their career is submitting resumes and cover letters to a recruiter or an employer for a specific opportunity—what I like to call “getting paper out.”
Taking time away from the acute care market—and how to come back
By Jim Wiederhold
Here’s a scenario I get asked about often:
You’re in the acute care market. With COVID-19 challenges and hospitals only just now starting to hire again, you look outside the acute care market for job opportunities. But you know from watching colleagues take time away from acute care and attempt to return, that it isn’t always possible.
Don’t rely on memory. Write down your successes.
By Jim Wiederhold - When I meet with people who are starting their career transition journey, I often ask if they have a record of their accomplishments from their previous positions. Most often, people assure me that the information is stored “in their head.”